Making Pro-Bono Possible

Elise shares the advantages to her firm of pro-bono work, such as the opportunity to collaborate with clients and consultants; increase networking, marketing positioning and social media content; and, for younger staff, increase design and leadership experience. Some of the lessons learned are assessing the extent of work the firm is capable of doing before committing, understanding the project scope, and assessing additional work. Her insights include ways to keep the enthusiasm and momentum of the project going.